Fresh Eye

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.About

Fresh Eye Films is a master of commercial productions, shooting and facilitating worldwide campaigns for clients ranging from blue chip companies to start-ups.

Being one of the steadfast production companies in the country means strong knowledge of every aspect of production. You can’t fabricate experience. Executive producers Gavin Gillespie and Mario Bozzone bring unmatched know-how from decades of prestigious work on local and international shoots. Clients receive an unwavering focus on creative excellence.

Fresh Eye shoot multinational campaigns for clients such as BMW, Ford Motor Corp, Old Mutual, Telkom, ABSA Bank, Mercedes Benz, Nandos, Steers, Allstate Insurance, Vodacom, MTN, CellC, Motorola, Kellogg’s, Unilever, South Africa Breweries, Subaru, Honda, Continental Tyres, J&B, Nestle, Fruttolo, Daimler Chrysler, Samsung, Audi and many more.

Management Approach

Great creative talent attracts new business, solid business principles and client service retains it.

This is how we approach creating great work for a large selection of agencies worldwide, on a range of budgets.

Awards

Besides being good people, Fresh Eye has also won many international awards, including:

Cannes, New York, London International, Montreux, South African Loeries, D&AD, London International Festivals, Promax International.

.Directors

.Jonathan Parkinson

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.About Jonathan Parkinson

This versatile Brit-born director calls Johannesburg, South Africa his home. He has been privileged to work with the legendary Nelson Mandela on several occasions. Awards include Clio’s, London International Awards, New York Film Festival, numerous Loeries and a Cannes Silver Lion. He approaches each commercial with a different, passionate perspective to capture performance, storytelling and post effects – no matter what brand, product or genre. Armed with a good dose of ‘keep it real at all times’ has given him the stature and identity Mr. Parkinson deserves to have.

.Cindy Lee

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.About Cindy Lee

After twelve years as a successful copywriter, Cindy found the director’s chair to be really comfortable. She therefore combines the passionate art of storytelling and a firm understanding of the intricate complexities of the client’s mind. With these weapons in her arsenal plus her innate talent for casting, she can tell both emotional and comedy stories that are moving, memorable and hardworking.

.Bevan Cullinan

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.About Bevan Cullinan

Bevan Cullinan is a very good director. He is very funny too, and so are his ads. His showreel and the host of awards he has won clearly shows that he has done this all before, more than once. A first class director with a rare talent for comedy and one of the hardest working directors in the business. And big hair. He has big hair.

His talents aren’t confined to comedy. Aesthetic and food boards are all treated with the same phenomenal attention to detail and unique perspective that is the hallmark of working with him. That and he smells like freshly baked bread. Bevan Cullinan is really fresh.

.Greg Francois

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.About Greg Francois

Greg is a man of extremes, renowned for the epic look he brings to his films. He has literally travelled to the ends of the earth to find the elusive shot that makes his work so unique. From the coral reefs of Bali, the ancient canals of Venice to the streets of Joburg, Greg takes lifestyle, fashion and beauty to a new level. Known as the ‘Waterboy’, Greg honed his craft as a visual/performance director, shooting extravaganzas for global brands like Coca Cola and Pepsi. He can also transform women into smoldering goddesses, making him a sought after beauty director on brands like Revlon, Ponds and Lux.

.Johnny Cohen

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.About Johnny Cohen

Johnny went from being an award-winning copywriter to directing commercials. He’s shot around the world for a diverse range of clients from fashion to banking, from Coca Cola to Mercedes Benz. A keen observer of human nature, he goes to great lengths to achieve ideal acting performances by sitting behind the camera, not at the monitor.

From high comedy to pure reality, Johnny strives to ensure that execution always enhances the concept. Whether it requires subtlety or grabbing viewers by the eyeballs for a heart-stopping ride, the central idea must always shine.

From the awards he’s won, including a Cannes Bronze Lion, as well as being featured on SHOTS, it’s an approach that’s working for him.

.Production Services

Filming in Africa is about more than locations and cost-effectiveness – it’s about the experience of working in exotic, yet familiar locations whilst enjoying top production standards to achieve exceptional end-products. Fresh Eye ensures that your shoot is on time, on budget and handled with the utmost professionalism. From crews to equipment, locations and all loose ends, our highly-experienced service division can facilitate it all. Fresh Eye production staff are permanent and not hired for the season, ensuring responsible and continuous working relationships.

.Service Reel

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.Locations

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Africa, and South Africa in particular, offers incredible variety in location choices. From savannah to mountain ranges; desert to jungle; farmland to unspoilt wilderness. From third world to first and everywhere in between, we can source the perfect environment for all productions. Any type of location you need is already in our database. South Africa’s primary international airports, Cape Town International and Johannesburg’s OR Tambo can both be reached in approximately 10 to 14 hours from Europe and 18 to 20 hours from the US and Canada. The entire country falls within the time zone + 2 hours GMT.

Although there are eleven official languages, all business dealings can easily be conducted in English. South Africa lies in the southern hemisphere, so winters and summers are at opposite times to the north. South Africa enjoys a warm, dry climate with moderate rainfalls at the coastal areas.

.Climate by Region

Northern areas of the
country

(including Johannesburg)

Summer from October to March:

Average Temperature:
min 13°C / max 25°C
Rainfall – Monthly average: 100mm (afternoon thunder showers)
Rainfall – Average days per month over 1mm: 13
Mid-summer shooting day of
14 hours – sunrise: 05h14 | sunset: 19h01

Winter from April to September:

Average Temperature:
min 6°C / max 19°C
Rainfall – Monthly average: 18mm
Rainfall – Average days per month over 1mm: 3.5
Mid-winter shooting day of
10 hours – sunrise: 06h55 | sunset: 17h25

Southern and Western areas of the country

(including the Cape)

Summer from October to March:

(dry and hot)
Average Temperature:
min 14°C / max 25°C
Rainfall – Monthly average: 19mm
Rainfall – Average days per month over 1mm: 6
Mid-summer shooting day of
14 hours – sunrise: 05h30 | sunset: 20h00

Winter from April to September:

(cool and wet coastal fronts from Atlantic)
Average Temperature:
min 9°C / max 20°C
Rainfall – Monthly average: 67mm
Rainfall – Average days per month over 1mm: 11
Mid-winter shooting day of
10 hours – sunrise: 07h50 | sunset: 17h45

Kwazulu Natal / East Coast

(Durban: primary port city)

Summer from October to March:

(hot and wet)
Average Temperature:
min 20°C / max 27°C
Rainfall – Monthly average: 113mm
Rainfall – Average days per month over 1mm: 15
Mid-summer shooting day of
14 hours – sunrise: 05h00 | sunset: 19h00

Winter from April to September:

(drier than summer and very mild)
Average Temperature:
min 14°C / max 24°C
Rainfall – Monthly average: 56mm
Rainfall – Average days per month over 1mm: 7
Mid-winter shooting day of
10 hours – sunrise: 06h50 | sunset: 17h00

.Contact

Telephone

When dialing from outside South Africa, please add your own international access code

From outside South Africa:
Tel +27 11 789 3163/7
Fax +27 11 886 4551

From within South Africa:
Tel: 011 789 3163/7
Fax: 011 886 4551

You can also contact our executive producers by mobile phone:
Mario Bozzone: +27 (082) 444 5445
Gavin Gillespie: + 27 (082) 444 5444

Physical Address

Fresh Eye Films is located in the heart of the film and
television production hub in Blairgowrie, Johannesburg.

2nd Floor
SCY House
C/O Geneva & Eileen Roads
Blairgowrie
Johannesburg
South Africa

Email

Mario Bozzone – mario@fresheye.co.za
Gavin Gillespie – gavin@fresheye.co.za

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